SEO
Good Content: The Key To Search Engine Ranking by Daria Goetsch
What drives visitors to your website and keeps them there? Good content.
Content is Key
Good content is key to website promotion success. All the bells and whistles in the world will not hold an audience like compelling information. Ask yourself: Why would a visitor stay at my website? What are they looking for? What do I have that they need? What holds them there once I`ve g ... continue
Ranking The Search Engines by Drew Waters
We can each spend so much time concerned with how our website/s are ranking on the Search Engines? Let?s step back for a minute and look at how the Search Engines themselves are ranking. Where are people, our customers, searching? Which Search Engines are delivering the bulk of results? With answers to these questions we can re-focus our efforts to ensure that were not wasting our time try ... continue
Search Engine Submissions Made Easy (Part II) by Robin Nobles
AltaVista
(Provides results to AltaVista) Purchase at:
http://addurl.altavista.com/
Benefits:
* Upon submission, your pages will make it into the AltaVista
index within 2 business days.
* Your pages are respidered every 24 hours.
* The term of the pay inclusion program is 6 months.
* Reporting services are included, such as tracking submissions
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Google Chase a Worthwhile Endeavor by Will Dylan
Google Chase a Worthwhile Endeavor
Pursuit of high search engine ranking has other marketing benefits
If you run an on-line business or operate a website in support of your traditional small business, you have probably desired at some time to improve your ranking in search engine results. Wouldn?t we all like to be ranked #1 in Google for a term related to our business? Of co ... continue
Search Engine Submissions Made Easy! (Part 1) by Robin Nobles
One area of search engine marketing that has changed dramatically
over the years is submissions. Submitting to the search engines
used to be so complicated, with having to choose between manual
versus software submissions, only being able to submit so many
pages a day, having to be careful about oversubmitting, and the
list goes on.
Submissions used to be the worst par ... continue
Is Search Engine Positioning Dead? (The Truth May Surprise You!) by Jesse Horowitz
One of the trendiest takes on Internet marketing these days seems to be this notion that securing top search engine rankings `no longer works.` Where it started, I have no idea. But rarely does a week go by when I do not see one or more Internet marketing `experts` claiming that search engine positioning is largely a waste of time and should not be a primary focus of web site owners.
We ... continue
Search Engine Robots - How They Work, What They Do (Part I) by Daria Goetsch
Automated search engine robots, sometimes called `spiders` or `crawlers`, are
the seekers of web pages. How do they work? What is it they really do? Why are
they important?
You`d think with all the fuss about indexing web pages to add to search engine
databases, that robots would be great and powerful beings. Wrong. Search engine
robots have only basic functionality l ... continue
The Myth of `Guaranteed #1 Ranking` in Search Engine Marketing by Dale Goetsch
You`ve seen the ads: Guaranteed #1 Ranking! There are no guarantees in search
engine marketing and website promotion. If anyone tells you different, you
should check quickly to make sure they don`t have their hand in your wallet.
Suppose you sell widgets. You want to sell more widgets, and the way to do that
is to make sure that more people know about widgets, and that yo ... continue
Search Engine Options: Getting Your Site Listed by the Search Engines by Debra Bellmaine
Although all of my clients are happy that they now have a website and can view it on the Internet, many of them are initially surprised to learn that their site cannot be found via the search engines?even if they search on the domain name itself! If you have decided to invest in a website for your business it is important that you have some understanding of the Web terrain.
So Now Yo ... continue
Myths on Top Search Engine Rankings & Link Popularity by George Papazoglou
What urged me to write this enlightening article about top search engine rankings and link popularity, is the dodgy disorder and misinformation, when it comes to promoting a web site on the Internet.
Let`s break down some myths that devastate your promotional efforts and eventually cut-through the puff to ultimately... design search engine alluring web sites fast and effectively.
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How To Boost Your Keyword Density On Your Web Site To Gain Top Positions At The Search Engines by Rich Hamilton, Jr
Let`s talk about what keyword density is and how to improve your keyword density on your web site. To improve your keyword density ratio there are three parts that we will need address.
Part 1: Content
When it comes to the Search Engines content is king! Yes king! Search Engines want web sites that are rich in content. Content is words that are embedded in text on your web sit ... continue
Increase Web Site Traffic with Link Popularity by Jason Bruce
Many of the major search engines now factor link popularity into
their rankings so it is important to get as many quality Web
sites linking to your site as possible.
What is Link Popularity?
Link popularity is the total number of Web sites that link to
your site. As a result, increasing the number of relevant Web
sites which link to your site can improve your search ... continue
Marketing Articles: Promoting Your Site Twice! by Martin Lemieux
Marketing Articles: Promoting Your Site Twice!
By: Martin Lemieux (Smartads - President)
I recently became aware that promoting your web site in Search Engines can instantly be double within Google! That`s right, you can instantly promote your site 2 times at once!
So how do you Market Your Site twice?
Simple...
Most of us typically promote www.yoursite.com. But w ... continue
High Google Rankings: Frequency vs. Positioning by Ulli G. Niemann
There`s an assumption that the higher a ranking or positioning you have with major search engines; the more people will beat a path to your web doorstep. But based on my experience, that`s simply not true! There`s another factor that is just as important and may actually drive more traffic to your site.
This big secret is frequency: The number of times your name appears when someone ... continue
Marketing Articles: Getting A Better Search Engine Rank For All Of Your Pages! by Martin Lemieux
Marketing Articles: Getting A Better Search Engine Rank For All Of Your Pages!
By: Martin Lemieux (Smartads - President)
In one of my articles, I discussed how to market your web site link
twice. It detailed out how to promote not only www.yoursite.com but
how you should also promote your site without the www., like this:
http://yoursite.com.
This article is to talk a ... continue
A Way for Search Engines to Improve by Richard Zwicky
Wouldn`t it be nice if the search engines could comprehend our impressions of search results and adjust their databases accordingly? Properly optimized web pages would show up well in contextual searches and be rewarded with favorable reviews and listings. Pages which were spam or which had content that did not properly match the query would get negative responses and be pushed down in the ... continue
Link Exchanges - What They Can Do For Your Business (Part 2) by Martin Lemieux
Link Exchanges
What can they do for your business! (Part 2)
By: Martin R. Lemieux
__________________________________________
If you haven`t read (part 1), please go here:
http://www.smartads.info/articles/le/10.html
_________________________________________________
TO AUTOMATE OR NOT TO?
For those of you who are trying to figure out if you should
u ... continue
Revising Your Site - What Happened To My Search Engine Placement? by Martin Lemieux
Revising Your Site - What Happened To My Search Engine Placement?
By Martin Lemieux
As of September, Smartads went through what so many have done
before. I changed the entire site. I knew what it meant. It
means that your search engine placements your probably so
proud of are probably going to be lost in the process.
Sad but true. See, search engines are getting ... continue
Google Is Changing Quickly! by Martin Lemieux
Google is quickly changing...
With the big buzz of Novembers fall within Google comes a newly
indexed data-base...
Did Google do something bad to our great placements?
No I don`t think so and here`s why.
While people are screaming for help and wondering what went
wrong, I`ve noticed a MASSIVE shift in page ranking.
If you look at top placements at the mo ... continue
Why Top Search Engine Placements Never Move? by Martin Lemieux
Why Top Search Engine Placements Never Move?
By: Martin Lemieux
#1 question when it comes to web advertising is how do I get
top 10 search engine placements for the terms I wish to aquire?
Without getting into how to aquire #1 placements (Since there
are virtually 100`s of articles explaining these techniques),
let`s instead look into how companies who do end up a ... continue
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