SEO


ExactSeek Explained (Part 1)   by Mel Strocen


This article takes an in-depth look at some of the innovations
introduced at ExactSeek.com (http://www.exactseek.com),
including, most recently, the implementation of a unique ranking
algorithm that factors in Alexa traffic data.

Search engines basically cater to two audiences - webmasters
and web searchers. Although there is an obvious overlap between
the two gro  ... continue


Fight For Online Visibility   by Vyacheslav Melnik


Would you like to prevent Internet users from visiting your website? You may feel that you`re asked a silly question. But then think about why so many investors are silently watching how their web projects are doomed to invisibility from the outset despite nobody wants to conceal his or her own website from the public.

History

In the Internet`s Middle Ages - eight to ten years  ... continue


Doorway Pages: The Ancient Art Of Search Engine Positioning   by Cal Gulla


To spam or not to spam ? that is the question. Since the dawn of the SEO community spam and spam tactics, including doorway pages, have been used and often abused by those hoping to attain higher ranking on the search engines. The problem with these tactics is that they are often short-lived as the search engines work hard to keep up and eventually penalize sites using these tactics. So wha  ... continue


How Your Network Affects Your PR Ratings...   by Martin Lemieux


How Your Network Affects Your PR Ratings...
By: Martin Lemieux

It`s been long overdue that I`ve been wanting to talk about
how owning a network of web sites, drastically affects your
page ranking within Google.

For some of you, you may closely watch what goes on with Page
Ranking Within Google with your trusty toolbar, and some of
you may not have a clue nor ca  ... continue


A Network Of Web Sites Is Not Enough!   by Martin Lemieux


A Network Of Web Sites Is Not Enough!
By Martin Lemieux

The big thing these days is your ability to capture the market. So how do you do that?

Do you...

1) Use spam tactics?
2) Have a massive banner campaign?
3) Spends lots of money of PPC Advertising?
4) Build a huge web site?
5) Link to everyone in the world?

or do you...

6) Own a network  ... continue


Attack Smaller Searches To Get The Big Ones!   by Martin Lemieux


Attack Smaller Searches To Get The Big Ones!
By: Martin Lemieux

Searching online can not only be fun, but you sometimes need to be downright inventive.

For those of you who have been searching online for years now, you`ve probably adapted ways & techniques to find what you are looking for quickly.

Unfortunately when it comes to promoting your site, nothing out there  ... continue


For newer sites, Web Marketing depends on `titles` & `links`!   by Martin Lemieux


We all start out the same. Some have budgets, some don`t. The one true factor out there is that we all want to expose our business. For 99% of us, starting out in the world of web marketing means a few things:

- A huge learning curve
- Endless nights working
- Trial & Error
- Learning the ropes

Compared to older more established sites out there, a brand new site witho  ... continue


Search marketing integration   by Damon Lightley


Website promotion article: Online Marketing Integration

One of the weakest areas of modern tactical marketing is the integration of online activity. The finest website and the most carefully planned search engine marketing campaign are both significantly hobbled if they aren`t tightly interwoven.

Search engine marketing has work to do

Search engine marketing communicat  ... continue


The Benefits of Organic SEO (Search Engine Optimization): What Organic SEO Entails and WHY It Is Preferred by Some   by Vishal P. Rao


If you`re going to sell any type of product or service online, you`re eventually going to have to optimize your Web site for the Search Engines, in order to boost traffic and sales.

Many years ago, it was quite easy to draw effective traffic, as a good content-driven site, with good products, was enough to get a Web site ranked highly in the Search Engines. The competition has incre  ... continue


Search Engine Submission- Don?t be a cheapskate!   by Derek Arnold


Submitting your website to the main search engines should be handled with care. Do it right, and the rewards can be great.

Webmaster Beware- Submitting your website to the major search engines too often can get your website banned completely from those all important major search engines, like Google, MSN, Yahoo and Alta Vista.

Let?s face it, everyone wants the coveted top posi  ... continue


Website Promotion - The stakes are rising ? and so is the cost.   by Tony Cooper




Over the past couple of months it has been quite noticeable that the amount of time and effort that is going into website promotion is rapidly rising and therefore so is the associated cost of keeping ahead of the competition.

More and more people are devoting more and more time to website promotion and it is becoming a feature of nearly all website promotion campaigns that t  ... continue


Google Page Rank Is Dead - Or Is It?   by Martin Lemieux


Google Page Rank Is Dead - Or Is It?
By: Martin Lemieux

For a long time now, marketing gurus all over the world have been talking about google page ranking. Page ranking is simply Google`s way of measuring your pages accordingly.

But there is a problem...

More and more we tend to see NO consistency with page ranking at all. Please don`t confuse the difference betwee  ... continue


Google Page Rank Is Dead - Part II   by Martin Lemieux


Google Page Rank Is Dead - Part II
By: Martin Lemieux

In part I - Google Page Rank Is Dead - Or Ist It?
http://web-marketing.smartads.info/2004/august-11.html

I discussed how Google`s Page Ranking System has become obsolete, but at the same time, many business savvy entrepreneurs still give it credit and could possibly discredit or credit your website accordingly to it`s  ... continue


Search Engines from a Webmaster Perspective   by Mel Strocen


By now, virtually every webmaster has heard or read that the
major search engines are responsible for 80% or more of the
traffic received by most web sites and that most searchers
never look beyond the first 20 - 50 search results. Not
surprisingly, an entire industry devoted to search engine
ranking and search engine optimization (SEO) has sprung up
to capitalize on t  ... continue


Web Success and how to achieve it.   by Clare Lawrence


Web Success and how to achieve it.
By Clare Lawrence 19th August 2004

How long does it take to get a website to a respectable ranking?

This very much depends on the competitiveness of your chosen field and the strength of the sites within it.

It also depends on your own level of personal commitment. If you?re prepared to put the hours in, you will get there sooner  ... continue


Conquering the search engines   by Clare Lawrence


Conquering the search engines
By Clare Lawrence 18th August 2004

Search engines can take one of several forms. Firstly there are the pure search engines such as Google (the leading search engine), which send out spiders or robots to scan web pages.

Next there are the meta search engines such as dogpile, which combine search engine results from multiple search engines. continue


Directories & Google    by Clare Lawrence


Directories & Google
By Clare Lawrence 15th August 2004

Can listings in directories help my rank on Google?

Google the leading search engine considers several actors in its ranking algorithm, firstly it considers the text content of a sites web pages and decides what theme it belongs to.

Next it looks at the number of links inbound to each page, particularly impo  ... continue


How to Acquire One Way Inbound Links.   by Salihu Ibrahim


How To Acquire One Way Inbound Links.

By Salihu Ibrahim.
http://www.ebizstartups.com

How can one get a good ranking in the major search engines ? This is a question, I`m sure, agitates the minds of every newbie as well as professional webmaster. Even those that are doing well are fighting to keep their place. But isn`t there a way to consistently appear in a good position a  ... continue


EyeTrack III - Can It Really SEE Your Visitors Thought Patterns?   by Martin Lemieux


EyeTrack III - Can It Really SEE Your Visitors Thought Patterns?
By: Martin Lemieux

This you DO NOT want to miss: The newest report out on `seeing` what people look at when they browse through your site and how they react to certain layouts, headlines, images, and text formats.

Do you really want to know what people see when they visit your site? You think you`re ready for   ... continue


How Yahoo`s Recent Facelift Can Mean More Traffic To Your Site   by Tinu Abayomi-Paul


Copyright 2004 Tinu AbayomiPaul

It even surprised me.

Yes, even though I have been pointing out the possibility since July, I was shocked when I heard the news as well.

You see, I was sure we were at least a year off from this glorious day.

The News

Yahoo has had a little facelift, which you`ve probably read about by now. The real news is more important fo  ... continue




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